SEO
The full service.
£400from, a month
- Keyword research
- On-page work
- Technical fixes
- Content
- Local signals
- Monthly reporting
SEO Liverpool
SEO In Liverpool. For The Businesses That Keep The City Running.
Electricians in Walton, restaurants on Bold Street, builders working both sides of the Mersey. When someone in Liverpool searches for what you do, your name should be the one they find. We help make that happen. SEO from £400 a month, local SEO from £250.
Liverpool, by the numbers
Trades. Hospitality. Independents. A City Built On All Three.
There are 14,975 VAT or PAYE registered businesses in the Liverpool council area, according to the ONS (UK Business Counts, 2026). 87.3% are micro businesses with fewer than ten people.
What makes Liverpool different is the mix. Construction is the second biggest group, with 1,830 businesses, or 12.2% of the total. That’s a much bigger share than in Manchester, where construction is 7.7%. Food and hospitality (1,550) and retail (1,555) are close behind, and arts, entertainment and recreation make up another 1,325 businesses. Professional and technical firms are still the largest group, at 2,360.
In other words, a lot of Liverpool’s businesses are the kind people find on their phone when they need someone today: a plumber, an electrician, somewhere to eat tonight. That’s exactly the kind of search local SEO is built for.
We’re a Manchester team based in Whitefield, with design, development and marketing under one roof. We work with Liverpool businesses over video call. No travel time. No wasted mornings. Just a quick call when there’s something worth talking about.
14,975VAT or PAYE registered businesses (ONS, 2026)
87.3%are micro businesses with fewer than ten people
1,830construction businesses, 12.2% of the total
1,550food and hospitality businesses
The searches that matter
The Liverpool Searches That Bring In Work. And How Hard Each One Is.
Real local searches for Liverpool, with monthly UK volume bands and difficulty ratings from Ahrefs (October 2026).
| Search | Monthly searches | How hard to rank |
|---|---|---|
| restaurants liverpool | 1,000+ | Medium |
| seo liverpool | 1,000+ | Easy |
| plumber liverpool | 100+ | Easy |
| electrician liverpool | 100+ | Medium |
| house extension builders liverpool | 100+ | Not rated |
| accountants liverpool | 100+ | Hard |
| estate agents liverpool | 100+ | Hard |
The trades have a real opening. “Plumber liverpool” is rated Easy and “electrician liverpool” Medium. Both are searched hundreds of times a month. For a trade business with a decent website and a well-kept map listing, page one is a realistic goal. Not a dream.
Bigger jobs get searched too. “House extension builders liverpool” gets more than 100 searches a month. These are high-value enquiries from people planning to spend serious money, and a builder with a page that answers their questions properly is in a strong position.
Professional services are tougher. Accountants and estate agents are both rated Hard in Liverpool. That doesn’t mean don’t bother. It means aim at the specific searches first. Your area. Your specialism. The questions your clients ask.
Restaurants are busy but crowded. Over a thousand searches a month, rated Medium. Your Google Business Profile, photos and reviews will do much of the work here, alongside a site that makes booking easy.
What we found
What We Saw When We Checked Liverpool’s Local Results.
In October 2026 we looked at who ranks for some everyday Liverpool searches and ran simple checks on their websites. The samples are small, so treat these as what we found, not as figures for every Liverpool business.
Electricians: Sites That Look Forgotten.
We checked five electricians’ websites.
- 2 of the 5 had footer dates of 2020 and 2023, a sign the sites hadn’t been touched since.
- 1 had no tap-to-call link and no main heading on the page.
- 3 of the 5 had no local business schema, the code that tells Google your trade, area and hours.
- One sent a very heavy page before a single image had loaded, which makes it slow on a phone signal.
- A trade directory ranked above all of them.
Restaurants: Hard To Call From A Phone.
None of the three independent restaurants we checked had a tap-to-call link on their homepage, and two of the three had no restaurant schema. All three did link to table booking, which is good, but anyone who just wants to ring and ask has to copy the number by hand.
Dentists: Polished And Competitive.
All five dental practices we checked had secure sites, tap-to-call and online booking. Even so, two of the five were missing local business schema. In a sector this well served, small technical gaps like that can be the difference.
Many “SEO Liverpool” Results Come From Outside Liverpool.
When we looked at the results for “SEO Liverpool”, several of the pages ranking belonged to agencies based elsewhere that run pages for lots of cities. We’re upfront about being one of those ourselves: a Manchester team. The difference we offer is a page, and a service, built on real Liverpool data rather than a template with the city name swapped in.
How we approach Liverpool
Your Customers Don’t Stop At The City Boundary. Your Listing Shouldn’t Either.
Plenty of Liverpool businesses, especially trades, work across Liverpool, the Wirral, Sefton and Knowsley. Google treats these as different places, and someone searching in Birkenhead or Crosby won’t always see a business listed only as “Liverpool”.
Here’s how we handle it:
- Service areas set up properly. If you travel to customers, we set your Google Business Profile service area to match where you actually work, from L1 to Wallasey to Huyton.
- Area pages that say something real. Pages for the places you cover most, written for each area, not copied and pasted. A Woolton homeowner and a Bootle landlord need different reassurance.
- Consistent details everywhere. Your name, address and phone number matching across Google, Apple Maps, Bing and the directories that rank in Liverpool, so Google trusts that you’re one real business.
- Reviews that mention where you worked. A simple process for asking happy customers for reviews. When customers naturally mention the area, that helps too.
For city centre businesses, the focus is different. The Baltic Triangle alone is home to more than 500 businesses and has attracted £128m of investment (Bdaily, March 2026). Liverpool BID Company represents 865 levy payers across its three BIDs. In streets this busy, the map pack is crowded, and reviews, photos and a complete profile are what lift you above the business next door.
How the costs work
Clear Monthly Pricing. Built For Liverpool Businesses.
Local SEO
For trades and local businesses that mainly want to show up on Google Maps across their patch.
£250from, a month
- Your Google Business Profile
- Reviews
- Listings
- Area pages
Both run on a 6-month minimum, because SEO takes a few months to build. After that it’s month to month. We’ll give you an exact price once we’ve seen your site and your competitors.
What we do
Everything That Moves Your Rankings. Done For You.
- 01
Keyword Research
The Liverpool searches your customers make, ranked by what they’re worth to you.
- 02
On-Page SEO
Titles, headings, content and internal links tuned so Google understands each page.
- 03
Local SEO
Google Business Profile, reviews, service areas and listings. More on local SEO →
- 04
Technical SEO
Speed, schema markup, structure and indexing, including the gaps we found on so many local sites.
- 05
Content
Pages and articles that answer the questions your customers ask.
- 06
Links And Mentions
Genuine listings and local mentions that build trust.
- 07
Monthly Reporting
Rankings, visitors and enquiries, in a short, plain-English report.
What good looks like
Wrapd Studios. Twice The Conversion Rate. Half The Cost Per Enquiry.
- Website
- Google Ads
- Vehicle wraps · Yorkshire
Wrapd Studios: Same Budget, Twice The Enquiries.
We rebuilt Wrapd’s website around enquiries and rebuilt their Google Ads around the new site. Their conversion rate doubled, their cost per enquiry halved, and they had 338 more leads than the same period the year before. Good search work isn’t about traffic for its own sake. It’s about visitors who turn into customers.
- conversion rate
- 2×
- cost per enquiry
- ½
- leads, year on year
- +338
Screenshots of websites we’ve designed and built, including Wrapd Studios, Retail Creations, Helix Create, Legend Executive Chauffeurs, The Lockup, Law-Hire, Hale Events, Paintguard, Brand Works.
“They’ve built us two cracking websites, a custom questionnaire for our backend, and have been a huge help with SEO and Google Ads/PPC. Since working with them, the quality and consistency of our leads has massively improved.”
Works even better with
A Fast Website And SEO. Better Together.
If your site has a 2020 footer, no tap-to-call button and a homepage that crawls on a phone, SEO is pushing uphill. We build fast websites that are ready for Google from day one. £1,000 to start, then from £200 a month, and after 12 months the website is yours to keep. Web design in Liverpool →
Where we work
SEO Across Liverpool And Merseyside.
Within the city:
- City centre and waterfront: Ropewalks, Georgian Quarter, Knowledge Quarter, Baltic Triangle, Ten Streets and Liverpool Waters (L1, L2, L3)
- South: Toxteth and Dingle (L8), Wavertree (L15), Aigburth and Sefton Park (L17), Allerton and Mossley Hill (L18), Woolton (L25), Childwall, Garston (L19), Speke (L24)
- North and east: Anfield, Everton and Walton (L4, L6), West Derby (L12), Old Swan
Across the wider area: Bootle and Crosby in Sefton, Birkenhead and Wallasey on the Wirral, Huyton in Knowsley, and St Helens.
Also see SEO in Manchester, SEO in Birmingham and our North West hub.
Questions
SEO In Liverpool: Your Questions, Answered
Anything else, just ask. You’ll get a straight answer from one of us.
Yes. We’re based in Whitefield and do nearly all our work over video call, so distance doesn’t change anything. What matters is understanding Liverpool’s searches and competition, which is why this page is built on real local data.
Less than you might think. Ahrefs rates “plumber liverpool” as Easy and “electrician liverpool” as Medium, and several of the electricians’ sites we checked had clear gaps. A trade business that gets the basics right has a good chance of moving up.
Yes. We set your Google Business Profile service area to match where you actually work, and build pages for the areas you cover most. Your rankings will usually be strongest closest to your base, so we focus effort where it brings the most work.
Yes. For restaurants, your Google Business Profile does a lot of the heavy lifting: photos, menu, opening hours and reviews. We’ll also fix the small things that lose bookings, like a phone number you can’t tap to call.
Your SEO is carried out by our specialist SEO partner and managed by us. You deal with Dan and Jordan, who agree the plan with you, check the work and report back every month.
No. Nobody controls Google’s results, and anyone who promises first place is guessing. We promise honest work, clear reports and effort pointed at the searches that bring you customers.
A 6-month minimum, then month to month.
An honest conversation
Let’s Talk About Getting Your Liverpool Business Found.
No hard sell. Just an honest conversation about your website, your map listing and your local competitors, and what we’d do first. It’s all by phone or video call, so there’s no trip down the M62.